While using my recently acquired BBC iPlayer Beta account and watching the The Secret Life of the Motorway documentary, I discovered that the motorway and other road signage that is still in use was the work of two designers in the 1960s; Jock Kinneir and Margaret Calvert. The above link is to a Design Museum exhibition in 2006 of their collaboration. To quote:
"One of the most ambitious and effective information design projects ever executed in Britain is the road and motorway signage system designed by JOCK KINNEIR (1917-1974) and MARGARET CALVERT (1936-) from 1957 to 1967. Intellectually rigorous yet inclusive and engaging, their system has become a role model for modern road signage all over the world."
And why is the BBC doing its upmost to bury this excellent documentary series?
"One of the most ambitious and effective information design projects ever executed in Britain is the road and motorway signage system designed by JOCK KINNEIR (1917-1974) and MARGARET CALVERT (1936-) from 1957 to 1967. Intellectually rigorous yet inclusive and engaging, their system has become a role model for modern road signage all over the world."
And why is the BBC doing its upmost to bury this excellent documentary series?